Very 'interesting article! Ken
According to new study results soon to be released from Harris Interactive®, more than three out of four U.S. adults would prefer to receive a meaningful gift this holiday season that would help someone else instead of a traditional gift like clothing or electronics. The study was commissioned by World Vision® among 1,001 adults from October 29 to November 1.
The new survey on charitable giving also concluded that nearly half of U.S. adults (49%) would be more likely to give a "charitable gift" as a holiday present this year. "That finding reveals our charitable culture at work," said Justin Greeves, senior vice president of public affairs and policy research at Harris Interactive.
Additionally, the study showed that, this year, around six out of ten adults (57%) said they will spend less money on holiday presents and almost three out of four (74%) plan to increase their charitable giving once the economy improves. [ChristianPost.com]